The Popularity of Death in the Entertainment Industry

As the administrator of a 90s R&B music web site, I’ve found an interesting connection between the amount of traffic artists receive and the event of their death. It actually is how I get my music news now. I just play a wait and see game. If an artist starts doing well, then they probably died.

To give you an idea, during May of 2007, my site received 600 visitors a day. June 4th, three days after the death of Tony Thompson of the group Hi-Five, the site received 950 visitors, and continued to receive those numbers for the next four days. On April 20, 2008, the site had been receiving 12-1300 visitors a day, when Orish Grinstead of the group 702 died. Three days later, the site reached 16-1700 visitors for about a week.

It’s kind of sickening but it seems like the best way to boost the popularity of my web site is by slowly killing off everyone who was ever involved in R&B music.

Of course, during these weeks of death, the artists that are most popular on the site are those related to the death. I never was able to understand why it is that it takes someone’s death to recognize and celebrate the work of their life. It seems the easiest way to learn to appreciate things is by waiting until they’re gone and then taking them in. It doesn’t stop with R&B music either as it seems to occur with every industry and with artists as well.

I guess what we need to do is adopt the notion of the living funeral. Rather than waiting until someone’s dead to appreciate their work, let’s try and do it while they’re alive.

Small Business Online Marketing Tips To Consider

Small businesses often fail because they lack the knowledge to get their business running smoothly online. The Internet is a huge environment that connects business to clients from all over the world. Having small business online marketing tips available to consider is critical to your business. If you plan to operate an online business, then you will need to know how SEO and Internet marketing works.

SEO (Search Engine Optimization) is a method used by millions of online Ecommerce and corporations nationwide. SEO includes link building, video marketing, Meta tags, relevant keywords and terms, and much more. Video marketing currently has the highest rating in business marketing because many users online prefer visual aids to web content or text.

Right now over 6 million visitors go on YouTube to view videos. If you are creating videos to market your business, learn some tips to help you create effective Internet marketing videos. Most videos shown online are produced in 1-minute. Longer videos does not capture the audience attention, rather it sends them on to find other videos. Make your videos short and to the point.

Narrow down your audience. Why would you target a broad audience when you are selling healthcare products, or auto parts? Instead, you would focus on your products or services to find out which group fits into this category. Studies show that small businesses who research their targeted audience, narrowing it down to fit their category, produce more results than those who do not research.

Pay-per-click Ads attract loads of attention from online users. PPC ads offered by Google however are expensive, as each click costs you money. If you are building a web site, find a hosting company that offers you $100 free PPC ads. You can use the free money until you build your business and start paying for PPC ads on your own. It is a good way to get started with marketing your business online.

Set up an E-mailer campaign. E-mail campaigns should not include spamming, otherwise, you may find yourself losing customers and banned. Research the Internet to find effective E-mail campaigns, or build your own client list and send out E-mails daily to your prospective or current clients. E-mails should include new products, services, sales, discounts, etc.

Speaking of discounts; small business online marketing tips include offering discounts to your clients. Give your clients money-saving solutions to encourage them to return to your web site and buy more products.

Key Points to Property Performance

When first looking at a commercial investment property, there are some key points that stand well above everything else when it comes to a basic property performance assessment. These can be used in getting an immediate feel for what the property can do or how it functions. At a later stage you can then move to a more detailed assessment if the overall property is attractive to your plans of listing, buying, or renting.

Consider these as the primary points of property assessment:

Lettable Space Supply and Demand: Where does the commercial investment property sit in the known factors of space supply locally? You need to know if it is competing with its lettable space or if it is struggling. If the property is older then it will be less attractive to occupants than the new developments in the local area; in the medium term this will impact on rents and tenants will move to a newer property when the time is right for them. This means that close monitoring of newer developments being constructed in your area is a wise move. Refurbishment is a worthwhile element of planning if your property is becoming older. The return on the cost of the refurbishment is however a consideration that needs to be balanced. Interestingly many developers and inexperienced landlords will overestimate the potential rent from the refurbishment to justify it, and then get stuck with a problem of letting the space at the higher rentals. Be careful on this point.

Regional and Local Location Factors: Does the property give good exposure and access from the road and transport network? Retail and commercial property is high ranking on location scale. When first assessing a property I have found that walking around the neighbourhood area and the property boundary will give you a good feel for the finer points of location. I would be looking at the fall of the property levels and the visual impact that the property provides. If signage is used on the property, just how visible is it and how well is it maintained.

Layout and Design of the Property: Is the property user friendly and attractive? Both the tenants and the customers to a property must feel that the property serves them well. They like to visit a property that is welcoming and easy to get around. To assess this, you can visit a property on different days and at different times just to see how many people move through the property and where they go. Retail and office property is more important in this regard. The property will have an ‘ant track’ where people move and congregate.

Property Amenities and Services: Are you providing everything that a modern business or property needs? Tenants and customers today are very sensitive to the quality and availability of property amenities and services. With retail properties particularly it pays to talk to the customers visiting the property to see what impressions they have of the amenities and services that they use. Any weaknesses should be addressed quickly.

Car Parking: Are customers and tenants well served with respect to the parking of vehicles? Car parking is many things including convenience, safety, lighting, design, and flow through of vehicles, signage, and available parks. If the car parking plan works then the visitors to the property will be satisfied at the basic level of property usage. Do however look beyond the property to ascertain how transport and roads feed the property and the car park. You can have the best car park locally, but if it is hard to use or get to then the matter is self defeating.

Tenant and Landlord Covenants: Are the leases and tenant profiles strong? Given that an investment property is supported by cash flow, it is the leases for the tenants that give the property a future; vacancy is not a desirable option unless you want to do a new development. The particular details of a lease should be reviewed before any judgement is reached on price, rent, or property suitability. Seeking a legal counsel on the lease is very useful to interpret many of the lease elements that are more complex. What you are looking for is anything that could lessen or destabilise occupancy.

How to Get Benefits of a Healthy Lifestyle

Most people start their new year with goals to get in shape and maintain a healthy lifestyle. Unfortunately, similar to most resolutions when you are trying to maintain healthier habits, this might only last for a few weeks or months and then it’s back to the old ways. The following are some of the benefits of a healthy lifestyle that will help to motivate you to stay track.

To begin with, you can learn how to enjoy delicious meals again. At times, most people spend a lot of time just eating the fast food meals and will completely forget how real food taste. You can restore your taste buds with fresh vegetables and fruits, olive oil, herbs and spices and so on.

When you are not exercising and eating the right food, you will feel guilty all the time. But, if you are maintaining a healthier lifestyle this will remove all the guilt feelings.

You will definitely love the fact that you are able to shop for a pair of jeans or dress that you are wanted to wear for the longest while. This is because when you are in good shape and you are maintaining a healthy lifestyle, your clothes will start to fit much better.

Drinking a lot of water and eating fresh food items will enhance your skin tone. When you have healthy, moist skin because of proper nutrition this will prevent you from having creased or wrinkled skin. A good nutrition also indicates stronger and healthier nails and hair.

When you are overweight or obese, most of the stares will not be positive. But, when you feel and look good, this will result in the kind of stares that can make you proud.

If you are living healthier lifestyle, this will mean fewer visits to the doctor, lower premiums for health insurance and less need for prescription drugs.

A healthier lifestyle will improve your chances of seeing your children grow up to give your grandkids. Besides that, you will get to grow older without much health problems. If you are exercising and eating right, this will help you to age gracefully, stay healthy for a longer time period and suffer from little or no problems related to old age.

Overall, when can enjoy some of the benefits of a healthy lifestyle this will improve your quality of life. This means that you are lighter in weight and will feel better to do some of the things that will enable you to enjoy life. Whether you love to visit amusement parks, enjoy scuba diving, traveling or just your regular task at home, when you are in excellent health it will be easy to do anything you want